What Sets Us Apart at Haejin

At Haejin Jewelry, nestled in the heart of Williamsburg, we believe buying jewelry especially something as meaningful as an engagement or wedding ring should be a joyful and pressure free experience. We're not here to “close a sale.” We’re here to walk with you, at your pace, on a journey of love, celebration, and personal expression.

Our Sales Philosophy: No Pressure, Just Partnership

There are no commissions here, no pushy pitches just genuine
guidance from people who care. Whether you're browsing, designing your ring, or simply exploring ideas, you’re welcome to take your time, walk away, or come back when you’re ready. We measure our success not by how quickly a sale happens, but by the smile on your face and the confidence you feel in your decision.

As someone who’s been on the other side of the counter, I understand what it means to feel unsure, overwhelmed, or just not ready. At Haejin, it’s not the sale that matters most. It’s your delight in the journey.

Our Diamonds: Ethically Sourced, Always

We are proud to exclusively offer lab grown diamonds, never earth mined. Why? Because we believe love should never come at the cost of human suffering or environmental harm. Our mission is built on ethical sourcing
and a deep respect for the lives and lands impacted by traditional diamond
mining.

Every diamond at Haejin is of DEF color and high clarity. We don’t compromise on quality. Each stone is meticulously inspected under a microscope to ensure it meets our high standards because you deserve nothing less.

Our Gold: Pure, Honest, and Responsible

Just like our diamonds, our gold reflects our values. We only carry real, uncompromised gold. Never diluted with mystery alloys or misleading percentages. Every piece is crafted from pure gold sourced from reputable, transparent U.S. suppliers we trust. We don’t believe in cutting corners or cheapening quality for profit. Our commitment to integrity means that what you wear from Haejin is not only beautiful, but honest through and through. When you choose our jewelry, you choose craftsmanship rooted in truth and interity.

Your Ring Journey: We’re With You at Every Step

Not sure where to start? We’ve got you. Whether it’s an engagement, anniversary, or another special milestone, we’ll walk you through
timeless designs, try on options, and customizations until you find the
one that feels right. You can try as many styles as you’d like, revisit your choices, and even make changes throughout the process. This is your ring. Let’s make it perfect.

Our Lifetime Exchange Program: Peace of Mind for the
Future

One of the most common concerns with lab grown diamonds is resale value. While we believe the emotional and ethical value of a ring should come first, we understand life changes and so do needs.

That’s why we offer a Lifetime Exchange Program exclusively for our lab grown diamonds. At any time, you can return your original Haejin center stone in exchange for 70% of its original purchase price (excluding tax) toward a new design. No expiration date. No stress. As long as you have the receipt and the diamond is confirmed as ours, you’re covered. It’s our way of honoring your investment and your evolving story.