Engagement Rings for South Asian Families in Edison
You already know what Oak Tree Road has to offer. Rows of gold shops, familiar faces, and the same inventory everyone else is looking at. But the ring you want might not be sitting in a display case on the boulevard. It might be something you design from scratch, with a jeweler who listens first and builds second.
Haejin Jewelry. A woman-owned studio in Williamsburg, Brooklyn. Lab-grown diamonds, recycled gold. Worth the drive from Edison.. As featured in Brownstoner and Plan with Laur
Visit Our Williamsburg Studio
Address
123 Skillman Ave STO, Williamsburg, Brooklyn, NY 11211
Hours
Tue, Thu, Fri: 11am to 5pm. Sat: 11am to 6pm. Sun: 11am to 4pm. Closed Mon and Wed. Walk-ins welcome, appointments also available.
Contact
Why Haejin Jewelry
Beyond Oak Tree Road
The jewelry shops on Oak Tree Road serve the community well for traditional gold pieces. But for a modern engagement ring with a lab-grown diamond, you deserve a different experience. One where you sit down privately, explore designs at your own pace, and walk out with something nobody else has.
Lab-Grown Diamonds, Real Savings
Every diamond in our studio is lab-grown, IGI certified, and conflict-free. You get the same brilliance and durability at 40-60% less than mined diamonds. Many Edison families use the savings to get a larger stone or put more toward the wedding celebrations.
A Jeweler Who Understands
Sue Kim has designed rings for South Asian couples from Edison, Iselin, and across Central New Jersey. She understands the engagement traditions, the role of gold, and the importance of getting the ring right for both families. She'll sit with you one-on-one and build exactly what you're looking for.
The Drive from Edison
Our studio is in Williamsburg, Brooklyn, about an hour from Edison via the Holland Tunnel. Many Edison and Iselin families make the trip because they want something custom that they can't find on Oak Tree Road. When you arrive, it's just you and Sue Kim, the founder and designer. No salespeople, no crowds, no rush. Every ring is made to order in recycled 14K or 18K gold, set with IGI-certified lab-grown diamonds. We recommend booking a private appointment so we can dedicate the full session to you. Street parking is available near the studio.
How It Works
1. 1. Explore Before You Visit
Browse our collection online and get a sense of what appeals to you. Then make the drive from Edison. It is about 45 minutes via the Holland Tunnel. When you arrive, the studio is reserved for your appointment. Bring your family. Sue keeps the space open and comfortable for group visits.
2. 2. Consult with Sue
Sue has worked with families from Edison and Iselin who are looking for something beyond what Oak Tree Road offers. She understands engagement traditions, the role of gold in South Asian celebrations, and how to coordinate the ring with your broader wedding jewelry. She will walk you through diamonds, metals, and settings at your pace, with your family in the room.
3. 3. Create on Your Schedule
Most rings are finished in 2 to 3 weeks. If your ceremony date is set, Sue will work backward from it. She coordinates with your timeline for the sagai and any other celebrations that require coordinated jewelry. Every ring is made to order in recycled 14K or 18K gold.
Engagement Rings
Every ring is made to order in our Brooklyn studio. Your diamond, your metal, your size. Nothing pulled from a display case.
Wedding Bands
Or design your own. Width, profile, metal, texture, engraving. 9 dimensions, infinite combinations.
The Same Diamond. A Different Decision.
A lab-grown diamond is a real diamond. Same carbon lattice, same Mohs 10 hardness, same fire under restaurant lighting. The only difference is origin. One came out of the earth. Yours was grown in a chamber that recreates the conditions 100 miles below the surface. The result is indistinguishable. The cost is not.
Why Choose Haejin Jewelry
Families from Edison and Iselin make the drive to Williamsburg because the experience here is fundamentally different from Oak Tree Road. Instead of a retail floor with glass cases and rotating sales staff, you sit in a private studio with Sue Kim, the founder and only designer. She gives you her full attention for the entire appointment. Sue has designed rings for South Asian couples across Central New Jersey. She understands the expectations, the family dynamics, and the significance of getting it right. Lab-grown diamonds offer the same IGI-certified brilliance at 40 to 60 percent less than mined stones, so you can put a larger diamond on the table without stretching the wedding budget. The gold is recycled and refined to the same purity as newly sourced metal. No shortcuts, no compromise on materials. Just a better experience in a space built for families who take the ring seriously enough to make the trip.
Related Pages
What Our Clients Say
"Personal care from an expert jeweler. Sue reached out to me directly, helped me design the ring, helped me pick out a diamond, and negotiated on my behalf. I got a great deal for the size and quality of diamond and it's so beautiful. Honestly couldn't be happier."
"I had no idea what I wanted but Sue helped guide and educate me. She encouraged me to take my time in my decision as it was a big one! I didn't see the final creation until I was proposed to and I was blown away. Truly exactly what I wanted. I am so happy to support a small business in my neighborhood."
"Unlike other places I visited, it was obvious that Sue really cared about finding what was best for us, and not just trying to sell us the most expensive ring possible. If you go with Haejin you absolutely will not regret it and you will receive something better than you ever could've imagined."
"She helped me create the ring of my dreams. Sue involved me in the whole process, so I got to see the stone in person before moving forward, and got a mockup of the design as it was being made. The result is unreal. Local, woman-owned, and realistic pricing...I can't say enough good things about Haejin Jewelry."
"She guided me, explained all the different options, we iterated together to find something which my partner would like and then she manufactured our dream ring for us. Sue is incredibly warm and kind and I can only recommend anyone to go to her. My fiancee immediately said yes and she thinks the ring is 'just perfect.'"
"From the very beginning Sue made the entire experience feel so easy, thoughtful, and personal. She found the most incredible antique elongated cushion stone. Truly the ring I had been searching for my whole life, even in my dreams!! I truly cannot recommend Haejin enough."
41 five-star reviews on Google and counting. Read all reviews →
Frequently Asked Questions
Your traditions. Your ring. Worth the drive.
Book a private appointment at our Williamsburg studio. Plan your visit, bring your family, and design something that Oak Tree Road cannot offer.
Haejin Jewelry · 123 Skillman Ave STO, Williamsburg, Brooklyn, NY 11211 · Tue, Thu, Fri 11am-5pm · Sat 11am-6pm · Sun 11am-4pm · By appointment